Volkswagen: The Accountant
For VW’s biggest product launch of the year, we were tasked to introduce a luxurious—yet moderately priced—SUV that is both stylish and sensible. We came up with an idea that plafully challenges today’s culture of excess. Brought to life with our dream cast. Featured: Creativity, FastCo, Adweek, Adage, Muse, The Drum, Reddit, TrendHunter, Shots, LBB.
We launched with teasers on SNL:
Director: Steve Rogers, Biscuit
Agency: Johannes Leonardo
ECD: Jimm Lasser
ACDs: Allison Lackey, Bryan Barnes