P&G | The Talk

In America, there’s a whole other talk that some parents have to have with their kids – and it has nothing to do with birds or bees. Nedal and I were tasked to get the world’s largest advertiser to use their platform for good to fight racial bias. We crafted this execution that was meant to merge perspectives and spark conversation through greater understanding.

🔗: NBC - The Washington Post - Mashable - HuffPo - Creativity - AdWeek - People 

🏆 Outstanding Commercial Emmy
🏆 Cannes Lions Film Grand Prix
🏆 Top 10 Social Good Ads of The Century.  

Director: Malik Vitthall, The CornerShop
Agency: BBDO NY
CCO: Greg Hahn 
CDs: Rick Williams, Marcel Yunes
ACDS: Nedal Ahmed, Bryan Barnes
Production: Dan Blaney, Whitney Collins