Convenience stores are crawling with plastic. We made one that’s got none to celebrate Coors Light becoming the largest beer brand in North America to discontinue six-pack plastic rings.

Part store, part art installation, we teamed up with New York sign painters and artists Peter Paid, Noble Signs and Dirty Bandits to imagine sustainable, plastic-free versions of all essential deli items. It went live in Greenpoint, Brooklyn for a month and then was sent to turn into to compost and feed local gardens in NYC.

🔗 People, Muse, LBB, AdAage, Times, Dieline